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Playtech deemed to integrate more in the betting industry

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Reports from the UK newspaper; The Evening Standards have claimed that there is a high possibility that Playtech; the well known software provider will raise its game and be integrated in the market more than expected. The reports continued to add that there were rumors that Playtech heads were in a deep consideration in a possible acquisition of its two main rivals; Inspired Gaming as well as OpenBet in a deal believed to be worth £500 million.

The main quotation by the newspaper was that Tal Grant who is the Director at the UBS Equity Research. He claimed that the governance of Playtech is on a mission to completely acquire the named firms by 2016. This was the best alternative for the software provider which was unsuccessful in their previous attempt of acquiring Ava Trade and Plus500.

He continued to claim that unlike many firms, Playtech was eager to share to the public its new agenda which would boost their sport betting services. This was evident at the beginning of 2015 when Playtech claimed that it will have to incorporate all measures at stake including property acquisition as the attempted to raise their financial trading markets.

Nonetheless, their previous attempt to acquire Ava Trade in a deal worth £67 million and Plus500 for £450 million bore no fruits as there were unavoidable holdups from both the Central Bank of Ireland as well as the UK Financial Conduct Authority (FCA). This forced Playtech to seek other alternatives and it recently emerged that there was a possible acquisition of Inspired Gaming and OpenBet for £500 million.

Playtech which has been the longtime software provider for top bookmakers in the UK including William Hill, Ladbrokes and Coral has claimed that the acquisition of these two firms will not only expand its markets across Europe and other continents but also be an ideal strategy for the maximization of profits.

However, it is yet to be clearly claimed if the amalgamation would go against competition restriction as OpenBet has been an outstanding and self driven provider. Nonetheless, Playtech believes that no problem would arise from the deal.

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